Keeping Your Independence While Gaining a National CRE Brand
For a broker who has spent years building a firm, the word franchise can trigger a specific fear: that affiliating means becoming an employee of someone else’s brand, taking orders
The commercial real estate industry moves quickly. Market conditions shift, capital flows change direction, and the opportunities that matter most don’t wait. This is where we share what we’re seeing — market insights, franchise perspectives, and the kind of analysis that helps our affiliates and their clients make informed decisions with confidence. Whether you’re evaluating your next investment or building the brokerage you’ve always envisioned, you’ll find something worth reading here.
For a broker who has spent years building a firm, the word franchise can trigger a specific fear: that affiliating means becoming an employee of someone else’s brand, taking orders
Every broker weighing affiliation eventually asks the practical question that decides it: what does this cost, and what do I keep? It is exactly the right question. A platform only
Commercial and residential real estate have operated as separate industries for decades, with different licenses, different marketing, and different professional cultures. Yet the clients themselves rarely draw such a clean
Most successful commercial brokers built their firms on independence. So the idea of joining a franchise can feel like a step backward, as if you would be trading autonomy for
Sea Glass announced the acquisition of Sperry Commercial Global Affiliates, combining a lifestyle real estate franchise platform with a global commercial real estate network. The strategic partnership expands resources, leadership alignment, and growth opportunities across residential and commercial real estate markets worldwide.
SPERRY Commercial Global Affiliates expands into Europe through a new affiliate partnership with Cream Property Advisors in Warsaw, Poland. The collaboration strengthens SPERRY’s global commercial real estate network and connects international investors with Poland’s rapidly growing investment and leasing markets.
HOUSTON, TX. (October 29, 2024) –SPERRY, a leading commercial real estate firm specializing in the investment sales brokerage, leasing brokerage, business brokerage, property management and investment of commercial real estate,
Bedford, NH. (October 16, 2024) –SPERRY, a leading commercial real estate firm specializing in the investment sales brokerage, leasing brokerage, business brokerage, property management and investment of commercial real estate,
San Diego, Calif. (August 23, 2024) –SPERRY, a leading commercial real estate firm specializing in the investment sales brokerage, leasing brokerage, business brokerage, property management and investment of commercial real